Classic Wire & Cable is pleased to announce that ELR Sales will represent Classic in Northern California and the Reno, Nevada markets.

“ELR Sales completes our West Coast family of manufacturer’s reps.  We look forward to working with ELR and expanding in this market,” stated George Merritt, Vice President of Sales and Marketing.

ELR Sales is based in Livermore, CA.  The entire team brings the experience, enthusiasm and reputation needed to be successful. Contact ELR Sales at 925-292-0021 or visit

01252022 CWC Appoints New Rep in California